Private Label
Equine Supplements
to Grow Your Business

Why Branded Equine Supplements?

The equine market is growing, and there’s never been a better time to bring your products to the people and horses who need them. But thriving in this space takes more than a great idea — it starts with choosing the right partner.

FS ANIMAL HEALTH MAKES IT EASY.

We help companies launch and scale with confidence — with flexible order sizes and a proven process that lets you control costs, test concepts, and grow at pace.

With 9,000+ own-brand SKUs already created and over 1,100 clients across Europe using Hestevard products, we bring real-world experience from formulation to delivery. Partnering with us means more than just manufacturing. Our 3D methodology (Discover, Design, Deliver) combines strategy, branding, formulation, testing, production, training and delivery through one partner — so you can focus on building your brand.

9,000+ SKU’S Already created in own brand through our European customer base
1,100+ CLIENTS Across Europe using Hestevard products
VISION The global leader in solving equine health challenges through advanced nutrition and therapy.
GLOBAL PRESENCE Operating in every country in Europe, with manufacturing and offices in the UK, Germany, and France.
FS Animal Health – equine health and performance
FS ANIMAL HEALTH
IS FAMILY OWNED
SINCE 1975

The Equine Market

  • The European equine supplement market is forecasted to be worth at least €620 million by 2030.
  • A projected 4.3% CAGR from 2022–2030.
  • Europe is the second largest equine market globally, outside of the USA.
  • Growth is driven by increasing awareness of horse health, performance, and longevity.
  • Preventative care, senior horse management, and higher veterinary involvement are accelerating demand.
  • Equine owners are more informed than ever and actively seek science-led, effective supplement solutions.
€620m+ European market by 2030
4.3% CAGR (2022–2030)

Quality & Compliance

Our Accreditations

We operate to internationally recognised standards and use external testing to ensure every product meets the quality, consistency, and safety expected by our partners.

GB130E 51863
DE NW 165320

External Laboratory Testing

We use external testing laboratories such as LCH to ensure that every product is the correct standard expected by us and our partners.

GMP+

GMP+

The GMP+ scheme provides internationally recognised standards to produce safe feed, and a growing set of international standards for sustainable feed.

HACCP

HACCP

HACCP (Hazard Analysis and Critical Control Point) is a systematic, preventive approach to food and feed safety. It addresses potential biological, chemical, and physical hazards throughout the entire production process.

Behind every product is a team of experts in formulation, manufacturing, quality, and equine health.

Meet the FS Animal Health Team

A connected approach with clarity

Traditional contract manufacturing approach
FS Animal Health integrated approach

Available Product Formats

Liquid

Liquid

/
Powder

Powder

/
Pellets

Pellets

/
Licks

Licks

/
Paste

Paste

Your One-Stop Manufacturing Partner

So you can focus on growing your company.

OFF-THE-SHELF & CUSTOM FORMULATIONS
Create unique, high-quality products designed for your brand.
LABEL & PACKAGING DESIGN
Inform, inspire, and stand out with professional designs.
WAREHOUSING
Flexible inventory storage so you never run out of space.
TRAINING
Sales & Marketing training for your teams to increase your market share.
CONTRACT MANUFACTURING EXPANSION
Recently expanded services in contract manufacturing, helping other brands scale without in-house production.
END-TO-END MANUFACTURING MANAGEMENT
We manage your entire process from formulation to fulfilment, ensuring quality and reliability for clients.

3D Methodology

Guarantee success in launching own brand equine nutraceuticals by following this proven 3D 9 stage methodology

1

Explore

Understand your goals and product opportunity.

2

Deep Dive

Assess ingredients, positioning, and commercial feasibility.

3

Concept

Shape your product strategy and formats.

4

Create

Formulate, prototype, and produce samples ready for testing.

5

Validate

Test performance, quality, and compliance to ensure market readiness.

6

Align

Finalise specifications, packaging, and production plans together.

7

Implement

Scale manufacturing with efficient processes and reliable supply.

8

Launch

Bring your products to market with fulfilment, logistics, and support.

9

Grow & Evolve

Optimise, expand ranges, and refine strategy as your brand grows.